What is involved in creating a trailer for your video game?
The trailer creation stage is a process that consists of testing the enthusiasm of players for the features of your video game. These features are highlighted through the creation of short videos published on social networks in the form of advertisements. However, in order to be as relevant as possible, these videos must meet rigorous construction and specific criteria.
What are the challenges of creating a trailer?
The important thing is to succeed in extracting some of the main features of the video game from the essential mechanics that govern its game design. Each of these features must then be presented in short, impeccably staged trailers. The main objective is to highlight these features while offering a rhythm and an adapted production. This is done by targeting and staging different situations in gameplay sequences. Capture software then records these situations in high quality. Then it is crucial to organise them in a fluid and dynamic way using video editing software.
For example, and in the context of a shooting game, let's imagine that one of the features to be highlighted is high realism. The situations shown in the trailer must therefore reflect this aspect. By recording, for example, gameplay sequences that highlight the impact of surrounding noises on the player, the heaviness of the character or the ruthlessness of the confrontations. To do this, it is strongly recommended to use deliberately heavy and cumbersome passages followed by lively and impactful sequences.
Trailer creation is therefore a process that requires knowledge of the expectations of the players. It is also a creative process that requires video production and editing, but also a lot of time. The aim is to produce well-paced and relevant videos.
Our trailer creation method enhances the video rendering of your game
BigWhoop has the necessary resources and personnel to create video game trailers. We offer to create your trailers for the advertising campaigns that are essential to the success of our study. Our methodical approach allows us to target the features expected by your market and to define the best way to promote them.
Following the different steps of our market research, we use your explanations and the results of our competition research to create the video. Depending on the resources and means of your studio, you can directly provide us with recorded sequences that concern the chosen features. If you do not have the time, you can also provide us with a playable version of your game. We can produce the required recordings for you. Even if the demo is incomplete and/or still very buggy, our know-how guarantees a professional rendering. The final video will give a qualitative reflection of your game that will surely please the audience.
Contact us so we can show you examples of video creation!